Eco-Friendly Promo of the Week: Waterworld

To raise awareness of global warming, a marketing team placed what looks to be promotional stickers inside a pool. The large sticker has the image of a city and with the pool filled with water it looks like the city has been flooded.

This eco-friendly promotion gives a loud and clear visual message of the result of global warming. The message on this very large promotional sticker says "Don't Let This Be Our Future." A very well executed promotion that gives new meaning to the phrase Waterworld.

(Via: directdaily)

Eco-Word of the Week: Organic

Using organic promotional products like promotional organic t-shirts is very eco-friendly. The method of producing organic products puts less strain on the air, water land and environment, they are eco-friendly and serve a greater long-term benefit than conventional goods.

These methods include avoiding the use of fertilizers, pesticides, animal drugs and food additives that may have adverse health effects. Organically produced cotton helps keep millions of pounds of chemicals out of the environment, simply by using more natural, less harmful methods of working the land.

Eco-Friendly Product of the Week: Cotton Tote Bags

Next time you're at the register and the cashier asks you, "Paper or Plastic?," shake your head and proclaim "Cotton!" Paper bag production kills tress, while plastic uses up oil reserves. Cotton tote bags are a great compromise.

Not only are the bags a great way to help the environment, but they're also an excellent promotional tool. Since there is a spike of interest in companies going "green," a bio-degradable tote bag is just the item for your next promotional campaign.

You can utilize them for tradeshow appearances, which will offer attendees a convenient way to carry around the different items they collect. Incorporating the bags into a company picnic outing or other spring or summer related outdoor event will be just as effective. You could also use the bags in a client giveaway program to show the recipients that your company is dedicated to preserving the environment.

Whatever you decide to do with your promotional cotton tote bags, the result is bound to be an eco-success!

Case Study of the Week: Promo Mugs Reduce Eco-Footprint; Help Acclaimed Valley Medical Rehabilitation Center "Go Green"

Challenge: How to cost-effectively reduce an eco-footprint by reducing the use of Styrofoam cups in an office / medical environment

The Rehabilitation Center at the Santa Clara Valley Medical Center is considered an institution of excellence—in more ways than one. Nationally acclaimed for its Physical Medicine and Rehabilitation Residency Teaching and Training program and named one of the top rehabilitation hospitals in the country by U.S. News and World Report, the Rehabilitation Center also seeks to be environmentally responsible as well.

The Center's staff found during one environmental impact assessment that they used an unusually high number of disposable Styrofoam cups for water, tea and other beverages—decidedly neither eco-friendly nor gentle on the environment. The solution was easy: move from Styrofoam to more durable drinkware; but with a seemingly endless variety of cups, mugs, bottles and glasses to choose from, implementing the new solution seemed anything but.

Solution: Re-useable imprinted acrylic mugs freely distributed to one and all

That's when the Rehabilitation Center's staff turned to their ePromos Account Executive Nomi Yitzchaki for recommendations and help. Nomi worked with the Center team to identify just the right pieces—sturdy 14-ounce acrylic mugs in black and clear imprinted with the Center's motto: "A leader in rebuilding lives."

Result: Styrofoam usage and environmental impact, down; morale, green-savvy, up

Mugs were distributed to all employees, who appreciated the thoughtful gift. Even better, the Center reports that its use of Styrofoam has decreased dramatically; and staff today continues to look for more ways to "go green."


Improve employee relations with Employee Gifts.
View more Mugs and Promotional Drinkware.

(Via: The Promo Know-How Zone)

Eco-Word of the Week: Biodegradable

Promotional products that are biodegradable are goods which will naturally return to the earth once they are no longer needed for human use or consumption. One example of a great eco-friendly biodegradable promotional product would be customizable biodegradable latex balloons.

Having imprinted biodegradable balloons at your trade show booth will not only get you a lot of great exposure; you can also reduce the amount of trade show waste since they will break down naturally in the environment. What an awesome way to get to your target audience and to show how eco-friendly your company is.

Eco-Product of the Week: Biodegradable Pen

This is a really great pen that you can use for your next promotion. Imprinted Biodegradable Corn Husk Pens actually break down naturally in the environment reducing the amount of waste. This is a great alternative to ordinary plastic pens that you would normally just throw away.

Not only is the pen made of corn but it looks like it too. Not a bad idea for use at the grocery store. You can have your cashiers using promotional biodegradable corn husk pens at the register when your customers are signing their credit card receipts.

If you need a promotional pen to giveaway at a trade show, and you are seeking to reduce trade show waste, then customized biodegradable corn husk pens are the perfect solution. Financial institutions can also benefit from having eco-friendly promotional pens at the ready for all their clients.

Eco-Tip: Organic Winter Gear

With temperatures dropping having the proper winter wear is essential. It is fun to build a snowman, but their is no need to end up looking like one. Having fun in the snow is great, and using organic knit hats are the perfect eco-friendly solution to staying warm.

Made of 100% organic cotton; these eco-friendly promotional apparel items help promote the use of natural materials by not using any chemicals or genetically altered crops. These organic hats make great holiday gifts, or can be used to outfit your guerilla marketing team.

Want to know more about eco-friendly apparel let us know and we will answer all your questions in our next post.

The Eco-Word of the Week: Hand Powered

"H" - Hand Powered

The use of battery operated products is slowly falling to the wayside, especially with the introduction of hand-powered promotional products. Batteries take a long time to breakdown and decompose, and the chemicals inside batteries are toxic. This does not sound eco-friendly.

Hand powered products contain internal generators that allow for renewable energy. Simply put, the batteries that are inside the promotional item can be recharged with a turn of the crank. Some of these have rechargeable batteries (by crank etc), while others feature a clockwork-type mechanism.

Items like promotional hand-powered flashlights make great corporate gifts for clients and employees who love the outdoors. They even make great items for those who wish to have emergency equipment on hand. They are great to be kept in your car or at home in case of a power outage. Whatever the need is, you can be sure that your promotional hand-powered items will charge up any promotion.

Have questions about eco-friendly promos? Have you seen a successful eco-friendly promotion we might have missed? Let us know and we will answer you in our next post.

Eco-Friendly Gift of the Week: Bamboo Tees

Corporate apparel is always a popular promotional giveaway or employee incentive, but why not take it one step further into the realm of eco-friendly apparel? Promotional Bamboo T-shirts are not only a practical gift for recipients, but they can inspire a sense of communal ecological awareness!

These shirts are made of 70% bamboo and 30% cotton: a proportion of materials that results in an unbelievably silky texture. This organic tee also provides benefits beyond your normal cotton or polyester tee. Bamboo has naturally anti-bacterial properties, which absorbs perspiration and maintains a fresh smell. These shirts also provide Ultraviolet protection, functioning as a stylish sunscreen.

Customized bamboo tees would serve as great promotional gifts for environmental organizations to campaign with, or any company that advocates eco-friendly practices. Give them away at trade shows to align your company with a good cause or distribute them to employees as a holiday gift to thank them for their hard work and remind them to be eco-friendly!

Eco-Friendly Product of the Week: Eco-Wipes

This is a really cool promotional item. They are actually sanitary wipes that you can carry around in your back pocket. These fully biodegradeable eco-wipes are made of post consumer fiber wipe packaging. The packaging the wipes come in are also made from recycled materials.

These promotional eco-wipes have been compressed to fit into the palm of your hand. Adding water to the nickel sized wipe makes it grow to a full 8.6" x 9.8" sheet. Contains no alcohol, anti-bacteria solution or preservatives, and fully sanitized.

Promotional Eco-Wipes are great giveaways at trade shows, or for company picnics. They will clean up any mess, but won't leave a mess as they breakdown naturally in the environment. This eco-friendly product is great for any promotion.