Google's Green Initiatives Still Going Strong

With so many companies engaging in greenwashing and basically just paying lip service to green initiatives, it's really refreshing when you find a company that really put their money where their mouth is. Google has been green for over a year, having rolled out large solar installations and other green initiatives like using biodiesel and electric cars in an attempt to go carbon neutral for 2008. The company had even created a renewable energy R&D group on which the company planned to invest million of dollars supporting renewable energy projects.

What is most exciting to me about Google's efforts is the company's high profile in the industry. When industry leaders go green, they set examples for others to follow. So far, Google is showing no signs of slowing down in their efforts to become greener and that makes them a company I can really get behind. To check out their green initiatives and the work they have done so far, head over to Google.org, the philanthropic arm of the company.

Also, for those who have missed it, the Google Store has also gone green and is now selling a lot of Google-branded eco-friendly promotional products. Head on over to the store if you want to show them a little support.